Hyatt Centric

For the 2023 festive season, Future Bedouin partnered with World of Hyatt to launch the "12 Days Of Christmas" digital campaign.

The creative concept reimagined traditional winter holidays in a sun-drenched, luxurious resort setting. The artwork featured monumental, playful pink inflatable snowflakes and clouds resting by a tranquil swimming pool framed by palm trees. This bold, whimsical contrast between winter motifs and the warmth of a Middle Eastern retreat perfectly captured the joyful, welcoming spirit of Hyatt Centric.